Publishing Technology released a report earlier this month about trends in mobile phone ebook reading. An infographic, slides of a presentation, and full report are all available using the link above.
The survey, consisting of 3,000 consumers from the US and UK, concluded that:
- 43% have read an e-book, or part of an e-book, on their handsets
- 66% of mobile phone book readers currently read more on their phones than they did last year
Publishing Technology explored the subject of mobile phone book reading by surveying consumers in the US and UK to better understand their habits and preferences. They unveiled the results and key trends from the study over the course of the 2014 Frankfurt Book Fair. The Publishing Technology blog, Content Forward, also includes study results for mobile devices and a variety of other topics.